The Blog: Website & Marketing Tips for Small Business Owners

Straightforward guidance on Squarespace websites, SEO, Google tools, email marketing, and digital strategy for small business owners. We break down complex topics into bite-sized advice you can actually use.

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Courtney 6/19/26 Courtney 6/19/26

When Do You Need a Separate Google Business Profile?

If you own more than one location, operate more than one brand, or run a business where multiple things happen under one roof, you've probably wondered whether you need one Google Business Profile or several.

The rules here are more clear-cut than they are for social media, but there are enough outliers that it's worth walking through each scenario directly.