The Blog: Website & Marketing Tips for Small Business Owners
Straightforward guidance on Squarespace websites, SEO, Google tools, email marketing, and digital strategy for small business owners. We break down complex topics into bite-sized advice you can actually use.
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One Services Page or Individual Pages? Here's How to Decide
If you're building or rebuilding your website, you've probably hit this question: should every service get its own page, or is one solid overview enough? It feels like a small decision, but it shapes how your site ranks, how easy it is for people to find what they need, and how much upkeep you're signing up for down the road.
When Do You Need a Separate Google Business Profile?
If you own more than one location, operate more than one brand, or run a business where multiple things happen under one roof, you've probably wondered whether you need one Google Business Profile or several.
The rules here are more clear-cut than they are for social media, but there are enough outliers that it's worth walking through each scenario directly.
